Bud Light Seltzer Introduces New Ugly Sweater Pack Flavors
Three New Ugly Sweater Pack Flavors Include Sugar Plum, Cherry Cordial and Seltzer Nog
— From the brand that kickstarted the Holiday Seltzer craze with its Ugly Sweater Pack last winter, Bud Light Seltzer is bringing back the fan-favorite offering this holiday season with three new festive flavors, and one holiday favorite, that are bound to get everyone in the holiday spirit. This year’s limited-edition Ugly Sweater pack has all the jingles a 21+ seltzer fan can ask for.
- Sugar Plum: A crowned jewel of the holiday season, Sugar Plum brings sweet mixed berry, cranberry and plum flavors to this must-have seltzer.
- Cherry Cordial: Cherry and chocolate (yes chocolate!) flavors come together in this seltzer for a sweetness flavor balanced by a cherry flavor for a sweet surprise.
- Seltzer Nog: The OG holiday drink just got a seltzer update! Seltzer Nog has the sweet cinnamon and vanilla flavors that you love from a classic Egg Nog, but with the bubbliness of a seltzer.
- Cranberry: A sweater weather classic and permanent offering, our sweet and delicious Cranberry is back for round two in the Ugly Sweater Pack.
“With our core focus on innovation and flavor, Bud Light Seltzer continues to bring ‘The Loudest Flavors’ in the industry with great-tasting products that deliver fans the perfect seltzer for every occasion,” said Andy Goeler, Vice President of Marketing, Bud Light. “After launching our first-ever Ugly Sweater pack last-year to rave reviews, there was never a doubt that we were going to bring it back this year, adding new, festive flavors to help fans make this holiday season even more memorable and fun.”
The new limited-edition Bud Light Seltzer Ugly Sweater variety pack features an ugly sweater design and will be available in 12 oz. slim can variety 12-packs. This year’s Bud Light Seltzer holiday pack will be available nationwide starting November 1. In line with the Bud Light Seltzer portfolio, the Bud Light Seltzer Ugly Sweater pack is made with cane sugar, natural flavors and comes in at 100 calories with less than 1 gram of sugar and 5% ABV.